Baker Hughes

Baker Hughes
Direct Mail and Postcards for Baker Hughes SULFIX Hydrogen Sulfide Scavengers

About the Project:
The three-part direct mail “Cut the Red Tape” campaign was designed to inform refinery managers about how Baker Hughes SULFIX hydrogen sulfide (H2s) scavengers could help their refinery comply with new governmental regulations for flare gas emissions. The campaign consisted of two postcards and a three-dimensional mailer, complete with a roll of red duct tape.

Baker Hughes

Design, Marketing, Printing

The campaign created awareness of Baker Hughes SULFIX hydrogen sulfide (H2s) scavengers solution and generated a sufficient number of leads to justify the campaign expense.